Content Marketing for Brands & Career Strategy for Professionals

As a Content Marketing Specialist, I collaborate with business owners to create content that amplifies their brand voice, captures attention, and drives results.

As a Career Strategist, I guide job seekers to reclaim their confidence, uncover their strengths, and navigate career transitions with purpose.

While these paths serve two distinct audiences, my mission is the same: to help people and brands move toward their goals with momentum and intention.

Great careers and powerful brands don’t happen by accident—they’re built with intention. Whether you’re navigating a career transition or scaling your business, I can help you move forward with confidence.

Business Owners

& Brands 

I craft content strategies and write copy designed to engage audiences and drive results.

From thought leadership articles and impactful website content to brand messaging, my work focuses on building trust, fostering connection, and fuelling growth.

  • Collaborate to craft a content roadmap that aligns with your brand's goals, ensuring consistent and impactful messaging.

  • Refine your brand’s voice and messaging to connect authentically with your audience and build trust.

  • Create engaging website content and high-converting copy that captures attention and drives results.

  • Develop articles, blogs, and long-form content that position your brand as an authority in your industry.

Professionals &

Job Seekers

Identify your strengths, prepare for interviews, and communicate your value with confidence. I empower you to become your own strongest advocate.

With over 13 years in talent acquisition—and thousands of professionals supported through my work as an executive recruiter, talent strategist, and interview coach—I offer a unique insider’s perspective to the job search and career transition process.

  • Learn to optimize your resume and LinkedIn profile to highlight your value and capture attention.

  • Learn proven techniques to communicate your strengths and stand out with confidence.

  • Develop a step-by-step plan to align your next opportunity with your personal and professional goals.

  • Receive tailored strategies to regain momentum, rebuild your confidence, and create a clear plan for your next opportunity.

LET'S WORK TOGETHER

LET'S WORK TOGETHER

Take action before another day goes by.

I’d love to hear more about your goals—whether you’re building a brand, or navigating a career challenge.

Let’s explore how we can work together!

Rachelle is a true connector…she doesn't miss a detail, and her open, honest, and straightforward approach to people is refreshing and authentic. Rachelle has been making meaningful connections for more than a decade. She tells the right story for businesses and individuals, and she always acts with integrity.

— JL Schmidt; Chief Operating Officer